Collection of Personally Identifiable Information
You are not required to provide any personally identifiable information to visit the Site. ProMotiveCar.com automatically collects Usage Data (as described below) and may collect ZIP codes and other information in connection with your use of the Site (e.g., the type of car you are looking for). ProMotiveCar.com collects personally identifiable information only when you make it available through your use of the Site. You may be required to provide personally identifiable information to use certain services on this Site. In addition, you may submit personally identifiable information through the Site in other ways, including, without limitation: (a) participating in online surveys, promotions, contests and sweepstakes; (b) subscribing to newsletters, editorial content, or promotional content sent via email, (c) using the Site's "Feedback" and "More Information" forms; and (d) in connection with other products, services, features, or requests made available through the Site. We also publish toll-free phone numbers for many of the dealerships that list vehicles for sale on the Site. If you dial one of these phone numbers, ProMotiveCar.com or a service provider operating on ProMotiveCar.com's behalf may record the date, time and length of your call and the phone number from which the call originated, along with other information that may be captured. Any Usage Data (as defined in the next section) and/or personally identifiable information resulting from such calls may be used as described in this Statement. The types of personally identifiable information that you provide will depend on the nature of the submission, but could include your name, address, phone number, email address and credit card information.
Passive Information Collection
The Site automatically collects information and may also customize your visit through technical means, including the following: Cookies: Cookies are small text files that are placed on your computer's hard drive by computers (or servers) to identify your computer. Web Beacons: Web beacons (also known as pixel tags, internet tags, clear GIFs, or single-pixel GIFs) are electronic images embedded into a webpage. IP Address Logs: ProMotiveCar.com also logs Internet Protocol (IP) addresses - the location of your computer on the internet. Cookies allow ProMotiveCar.com to recognize you when you visit the Site, to personalize your experience and generally to serve you better. For example, if you enter your name, address or ZIP code on one of the Site's forms, it may be stored in a cookie so you do not have to enter it again on other forms on the Site. Cookies and web beacons can tell us what advertising you have seen on the Site, which allows ProMotiveCar.com to offer you a more diverse selection of advertising information and may also be used together to measure the effectiveness of ProMotiveCar.com advertising campaigns. Cookies, web beacons and IP addresses are also used to compile data regarding Site usage (e.g., what website you came from, what pages of the Site you visit, how long you were on the Site, what type of browser you are using, what website you went to). Web beacons may also be included in emails sent by ProMotiveCar.com to determine when and if such emails are opened or forwarded. You can disable cookies or otherwise manage them through tools provided with your browser software and with third-party software. If you turn off cookies, many of the Site's features will not work as well or at all. Anonymous information regarding use of our Site and services that is collected and/or aggregated by or on behalf of ProMotiveCar.com through the use of such technical means or otherwise is referred to in this Statement as "Usage Data."
Personally Identifiable Information. Personally identifiable information collected by ProMotiveCar.com through your use of the Site, through your providing an email address to receive promotional or other communications via email, or through your providing a mobile number to receive coupon(s) or other communications via phone or text, may be stored on servers or in a cookie on your computer and may be used by ProMotiveCar.com for any of the following purposes: